thedailywhat:

Viral Ad of the Day: Robert Rodriguez directs Danny Trejo at The Crippler, Bruce Willis as Mister Suave, and Kanye West as The Boss in a Nike Basketball spot based around a pitch for a film about Kobe Bryant’s alter-ego The Black Mamba.

Or something like that.

[nike.]

Big budget, big explosions.

(Source: thedailywhat, via rmonz)